In this meeting, we mostly focused on track as it was crucial to pin it down before we could continue. This is because, sadly, our teacher pointed out that "Ghost Poet - Cash and Carry Me Home" had the vocals of a mature black male. We then regrouped and decided it would be in the best interests of the project to play to the strengths of our group and avoid as much as possible, having external actors as key parts of the music video.
Initial Track Shortlist
Glass Animals - Holiest
- good track,still struggling slightly to think of ideas however analysing the lyrics might create some ideas. Possibility for a male and female duet however the song doesn't progress, would be difficult to create an interesting music video.
FKA Twigs - Video Girls
- The concept for the music video is very strong. For this the music video we imagine it will be entirely studio based with a mish mash of cool visuals that interpret the lyrics. Although, the track is very repetitive and even with all our ideas we think it will be really hard to keep the audience engaged.
In conclusion we decided not to use either of these tracks because of the issues with progression. This appeared to be a frequent problem with songs from the Electronic/Alternative genre, so we decided to broaden our search and thought of the following tracks:
Basement Jaxx - Good Luck
- Black female lead singer which plays to the strengths of group.
- Ideas for narrative surrounded a woman being cheated on by her partner; artist is either narrating the story in HD studio shots and VHS shots used for cheating (undercover footage/voyeur)
The XX - Heart Skipped a Beat
- Similar ideas to use mixture of VHS and HD shots
- Narrative about couple in VHS, from in love to breaking up
- HD of artist/s in the studio
Little Dragon - Klapp Klapp
- Concept video in the studio
- Flashing imagery, glitches, jump cuts, reversing shots
- Playing off the word "sprinkles" using glitter in slow motion as it would catch the light really well
- Mirror effect on hand/body
- Kaleidoscope imagery (reference psychedelic movement)
Aluna George - Bad Idea
- Ideas similar to little dragon, although looking further into playing with tempo
- Further analysis of lyrics could generate more ideas
DJ Fresh - Gold Dust
- This is a fall back track which already has quite a strong image, didn't analyse in depth.
NTLS Self-Titled Digipak Cover
NTLS Self-Titled Digipak Cover
NTLS Website
Right-click the image and select "Open link in new tab" as this will take you to the official NTLS site
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